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About ISAAC > Goals

The ISAAC Project aims to enhance the relationship between digital heritage and cultural tourism in city tourist destinations through a novel Information Communication Technology (ICT) environment that will provide integrated and user-friendly tourism e-services facilitating an advanced access to European cultural heritage assets.

The new ICT environment will serve both as a repository of intelligent cultural heritage content and a software architecture capable of offering customised e-services for retrieving and accessing complex multimedia information. The resulting ISAAC platform will integrate and harmonise currently diverse and dispersed knowledge on cultural tourism and local heritage to meet the needs of different users, namely:

- tourists, willing to increase their knowledge and experience on European destinations before, during or after a visit;

- citizens in their dual role of potential tourists and active part in the composition and promotion of the tourism offer in their community;

- decision makers involved in the management of the tourist offer and the city as an attractive host community;

- private/public stakeholders (attraction managers, travel agents, hoteliers, retailers, publishers, cities' tourism offices and so forth) involved in different activities linked with the cultural tourism market and destination promotion.

As a result, a multi-stakeholder community for experiencing and managing European cultural heritage in urban tourist destinations will evolve.

The following operational goals form an integral part of the ISAAC project:

1. To define a European Reference Model to standardise representation, annotation, presentation and retrieval of digital content in the Cities’ Cultural Heritage domain within the context of interpretative strategies, by improving access to current and future information.

2. To build ICT Architecture offering tourists and other users customised e-services for retrieving and accessing complex multimedia information, using cutting edge service-oriented, data mining and multi-agent technology capable of customising information in the cultural tourism sector.

3. To develop an Intelligent Mapping System of Cultural Heritage for the preservation, interpretation and monitoring of urban tourism potential in three different European cities. This will include the development of a user-oriented satisfaction monitoring system and a GIS-based decision support tool in cultural tourism offers by cities.

4. To establish an e-Governance Framework to assess the implications of strengthening ICT in promoting local heritage assets for enhancing the attractiveness and competitive advantages of cultural tourist destinations.

5. To disseminate and exploit the Project's Vision and Results to the wider research, policy and cultural community and ensure their long-term durability and effects on European cultural heritage destinations.

 Italy. Turin. Mole Antonelliana (monument and cinema museum) Italy. Genoa. Porto Antico (Ancient Port) Russia. Suzdal. Kideksa. Traditional architecture Netherlands. Amsterdam. Nemo Netherlands. Marken. Characteristic wooden houses